Vision, purpose & values

Hive & Wellness has been an integral part of the Australian Honey Industry for over 70 years. Proudly Australian owned and operated, we are committed to protecting and fostering the growth of our Australian beekeeping industry and passionate about sharing honey, health and happiness, naturally.

Our vision

Be a top 5 global leader in honey and hive-based health.

Our Purpose

Sharing honey,
health and happiness, naturally.

Our values serve as the foundation of our business.

They guide every decision and action we take. From the initial harvest of honey to the global distribution of our products, these principles are woven into the fabric of our organisation, ensuring consistency and integrity across all aspects of our operations. They are the essence of who we are and the driving force behind our journey towards global leadership in honey and hive-based health.

Our values

  • We take pride in our heritage and our products
  • We remain calm and committed
  • We care and respect each other
  • We win together
  • We embrace bold thinking to lead the way forward
  • We are innovative in seeking solutions
  • Our choices drive a sustainable future
  • We act ethically

Sustainability

Find out more

 

We believe that sustainability is a shared responsibility. Through ongoing investment, innovation, and collaboration, we are committed to ensuring a thriving, sustainable future for the Australian honey industry.